As Ivanhoé Cambridge and Outlet Collection Winnipeg inched closer to the spring 2017 grand opening of Manitoba’s first outlet mall, McKim was engaged in the winter to develop a strategy and integrated paid tactics, and to execute public relations support, which included local media outreach and relations, speaking note and event program development, social media […]
In winter 2018, McKim was engaged by Ubisoft to develop a launch event and handle media relations for the opening of a Winnipeg studio. The following photographs (by Mike Peters) are of the event, which was held on April 6. Full story can be found here.
Ivanhoé Cambridge, a global real estate developer, engaged McKim to develop and organize a compelling groundbreaking event in fall 2015. The Outlet Collection Winnipeg development (which opened in spring 2017) had been covered in local Winnipeg media fairly extensively when it was announced in April 2014. For an official ceremony to mark the construction phase of […]
Save-On-Foods, a chain of supermarkets in Western Canada, required an agency to help plan and execute the announcement of its major expansion into Manitoba and Saskatchewan. McKim was engaged to provide communications and logistics support, and to engage community and potential stakeholders in press events to take place in Winnipeg and Regina on the same […]
MCG recently helped organize a major press conference with the Winnipeg Football Club. Our long-time client is transitioning to a new state-of-the-art stadium next year and had several announcements to make to fans, media and the public.
In the weeks leading up to the launch of the Hello Regina campaign in Calgary for client the City of Regina, the agency worked with regional and national media to help build buzz and promote the campaign. First, our public relations team pitched the The Globe and Mail on a business story to run on campaign launch day, and coordinated interviews with […]