The University of Manitoba asked us to develop innovative approaches for engaging the community on its Arctic climate change research. The medium? The VIA Rail passenger train that runs from Winnipeg to Churchill. The Expedition Churchill: A Gateway to Arctic Research campaign was launched in late 2018, when the 1,700-km train route was re-opened. The work includes a wrap […]
What we do
We get hired because clients are excited about what we can do for their brand. The brands we develop are strategically focused, creatively resonant, tactically precise, and help organizations transform their internal and external relationships.
Good advertising is that rare combination of art and science. It’s where ideas are used to sell while data and analytics are used to reach. With a focus on digital and emerging technologies and a solid foundation in traditional media, the McKim strategy, media and creative teams all work in partnership. The results we help our clients achieve speak for themselves.
Integrating public relations into an advertising agency environment brings a unique and powerful perspective to our work. Our strategic services communications component combines public relations, media relations and social media to help you share your important messages.
It’s one thing to understand how to reach a target audience with digital media, it’s quite another to provide an engaging experience that motivates a response. McKim combines strategic digital media analysis with creative approaches and content to seamlessly integrate every brand touch point.
Why hire an ad agency for graphic design? Good graphic design is at the core of all our work, and at McKim design is more than simply making things look good. Our work incorporates strategy and structure to create visuals that inspire and inform.