For more than a decade, the agency has worked with Manitoba Hydro on multiple campaigns for the organization’s various business lines and special programs. Although Manitoba Hydro is a well-known and trusted brand, research indicated consumers don’t always connect the corporation to the benefits they receive every day — clean, reliable energy available at your fingertips. This campaign identifies how Hydro is the power behind many small but powerful, intimate and personal moments we all experience every day. The agency conceptualized, wrote and produced a combination of compelling traditional and digital media for this campaign.
TV and pre-roll